Friday, May 25, 2012

Do you have the right attitude to be the new Martini star?

Photo credit: GLOBAL LAUNCH OF MARTINI® Royale Casting with designer Christian Louboutin

"MARTINI, one of the most iconic brands in the world, launched a new campaign to find the next female MARTINI advertising star with Christian Louboutin as the international judge. 

Named after the MARTINI Royale drink, The MARTINI Royale Casting is a global search to find a woman who demonstrates the philosophy of MARTINI ‘LUCK IS AN ATTITUDE.’ 

In addition to following in the footsteps of previous MARTINI stars such as Charlize Theron, Nicollette Sheridan and Monica Bellucci, the casting winner will also receive €150,000, 12 pairs of Christian Louboutin shoes and 12 designer outfits. 

The MARTINI Royale Casting launched in style with 100's of women, 25 years of age or above, arriving at the London Design Museum to enter the first ever live casting.

During the casting DJ's played, drinks were served and women uploaded a short video showing why they should be the next MARTINI star.

The MARTINI Royale Casting will then go live across 25 countries on May 28th from Brazil to Spain, South Africa to Italy. The successful candidate will be chosen in October by Christian Louboutin and a high profile judging panel."  Production notes.  

So put your heads together and come up with someone from DC to tryout.   Know anyone that is sassy with attitude?  If so, tell them to get in touch with the MARTINI Royale Casting team.  Just go to WWW.FACEBOOK.COM/MARTINI